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10 Ways Digital Marketing Enhances the Fan Experience
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"10 Ways Digital Marketing Enhances the Fan Experience"

The pandemic made it clear how critical digital channels are for maintaining fan engagement, especially while in-person attendance at sporting events was restricted.

As teams begin to welcome larger crowds into their venues, it will be important for them to strike a balance between digital and in-person touchpoints and find opportunities where both can come together to deliver exceptional fan experiences.

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