We believe the real benefit of adopting a rules based approach to labeling and artwork is that it allows organizations to tailor the system around their business processes
Many organizations today are experiencing unprecedented demands from regulatory authorities and consumers alike for product labeling to be made clearer and more informative. Forthcoming regulations (including the new EU MDR regulations coming into force 2021) also require that labeling content to be published electronically in addition to print. As companies seek to continuously differentiate themselves in established markets as well as gain entry into new territories, the increase in both volume and complexity of product and market variations will have a direct impact on labeling.
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