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2022 Consumer Checkpoint: Behaviors + Trends of Coffee Consumers
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"2022 Consumer Checkpoint: Behaviors + Trends of Coffee Consumers"

From shopping habits to taste preferences, dig into the most exciting coffee insights of 2022.

Right now, coffee culture is having a moment. Coffee is in abundance with people around the world gaining access to new brews, beans and brands more than ever before. 

Post-pandemic coffee routines are also becoming permanent with nearly 1 in 3 U.S. consumers admitting that their coffee drinking habits have increased in the last year. This change doesn't appear to be stopping anytime soon either. Coffee industry revenue in the U.S. is projected to hit $90.2M in 2022, and is expected to grow annually by 4.34%. 

In response to this shift in behavior and interest in coffee, OnePulse decided to ask 400 consumers from our U.S. Pulser community what they really think about the latest coffee trends. It's one thing for the industry to anticipate what will be popular in 2022, it's another thing if every day people remain unaware of what's "up and coming." 


Offered Free by: OnePulse
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