86% of buyers will pay more for a better brand experience, but only 1% feel that vendors consistently meet expectations (Oracle). Do you know how to provide the right experience?
Experiences weave throughout your entire company and can be improved with video, personalization, and design led thinking. With 74% of businesses and 81% of consumers saying they will pay more for a good experience it can be crucial for your success as a business.
We live an experience age. In this book we will talk about
1. Deconstructing experiences
2. Experiences in a digital world
3. The thought process of a customer
4. Navigating time through experience
5. The quest for simplicity
6. Trust and customer satisfaction
7. Experience and tech
8. How to create a positive experience
Once you understand what creates an experience and how to create one you will be able start the foundation to success.
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